Based on the chatter I saw online on social media and combat sports forums, the general consensus at the Trill Fight Club event: Jake Paul vs. Ben Askren from Saturday was that it was garbage. Glorious trash. Entertaining, in a wide variety of ways, from sheer embarrassment to outrageous laughs.
From “Saturday Night Live” Pete Davidson doing mobile trolling duties to an incredibly criticized Oscar De La Hoya on the mic making everyone who knows his sobriety issues uncomfortable, there was enough fodder for endless Twitter posts and hot shots. .
There was also enough heat behind the event to generate 1.4 million pay-per-view purchases. That’s according to our friends at Bad Left Hook, and we have to say that our metrics imply that over a million purchases were loaned to the online event. An interesting measure we heard worth sharing: The Jake Paul vs. Ben Askren fight generated seven times more Google searches than last week’s Wrestlemania 37 event.
Of course, the first few numbers are just that: early. And the good folks at Triller Fight Club have a keen interest in people seeing this event as a massive success and not as some crazy money-burning exercise that should be outright mocked and not encouraged. Much of the old transparency that used to exist when pay-per-view numbers came in through cable companies is now gone, and promoters can claim what they think they can get away with now that all the numbers are in. hands of one or two of the internet. broadcast partners.
For the moment, here’s a salve for legitimate combat sports fans: Jake Paul vs. Ben Askren is not the biggest pay-per-view event of 2021. That goes for UFC 257: McGregor vs. Poirier 2, which reportedly sold 1.6 million purchases. However, don’t be surprised if Triller updates his numbers in a week or so.
Whatever the exact case, a lot of money was generated and spent. On the MMA side, Frank Mir and Ben Askren got paid, so that’s good. And there is a new monster fight promotion that is already giving us something much weirder than the golden age of Japanese MMA.
Of course, Japanese mixed martial arts also used to feature amazing fights. We’ll see if Triller has any interest in marking that element of his wrestling promotion.